Background & Technical Strengths
10 years in SEO content strategy, building scalable, data-led content systems for B2B and B2C brands. The work focuses on using E-E-A-T as a real framework, not jargon, to create useful, trustworthy content that ranks and answers what people actually search for. This supports answer engine optimization (AEO), bringing in qualified traffic that feeds the sales funnel and drives conversions. By combining editorial storytelling with technical SEO, the approach links visibility, performance, and revenue instead of chasing vanity metrics.
Client Collaboration & Availability
Used to working with remote, cross-functional teams where clear expectations and async communication matter. Detailed briefs, shared docs, and comments carry most of the collaboration, with video calls saved for decisions and alignment. Based in GMT+8 and experienced with US-based teams, turning time zone differences into a near 24-hour workflow that keeps projects moving.
AI Experience
Using AI tools since 2021 as a strategic support layer, not a copy-paste writer. LLMs are used for audience and keyword research, SERP and data analysis, testing ideas, and scaling operations. Final calls on voice, narrative, and editorial direction stay human, with AI used to add speed, depth, and consistency.